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Check prices, features and limits.
Surfer centers its SEO workflow on search intent, SERP data, and a content score. Frase combines research, briefs, and writing with SEO, GEO, and AI-visibility features.
Surfer: Surfer helps align content with search intent and competitor SERPs. SEO means search engine optimisation; SERP means search engine results pages. Content Score and AI SEO guidelines steer structure and terms; audit and keyword research sit in the same surface. Entry: Free trial; first paid plan: Discovery. Frase: Frase is a content creation and monitoring tool for SEO, GEO (generative engine optimisation), and AI visibility. The free 7-day trial gives access to the full Professional feature set with max 5 articles and 50 auto-generated reports. Entry: Free trial; first paid plan: Starter. The deciding factors are the actual workflow and the published plan and usage terms.
| Criterion | Surfer | Frase |
|---|---|---|
| Free access | Free trial | Free trial |
| Paid from | Discovery · $49month, billed annually | Starter · 49 $ per month, or 39 $ per month billed annuallyMonth/year |
Each vendor separately. The same row does not mean the same plan. Prices follow the selected price region.
Surfer helps align content with search intent and competitor SERPs. SEO means search engine optimisation; SERP means search engine results pages. Content Score and AI SEO guidelines steer structure and terms; audit and keyword research sit in the same surface.
Annual subscriptions renew document credits yearly or when changing plans, not every month. The annual view lists Discovery with 120 documents and Standard and Pro with 360. Prompt and page tracking are separate allowances. Surfer bills in EUR or USD depending on the pricing view; taxes and contract terms can also matter.
Frase is a content creation and monitoring tool for SEO, GEO (generative engine optimisation), and AI visibility. The free 7-day trial gives access to the full Professional feature set with max 5 articles and 50 auto-generated reports.
Keyword research, competitor analysis, and an AI writing assistant are integrated directly in the tool. The content score evaluates completeness and quality of each article for better ranking.
Surfer: Free trial. Frase: Free trial.
Surfer: Surfer sp. z o.o., Poland. Frase: Frase, Inc., USA.
Surfer is listed under the “Content & SEO” category, Frase under “Content & SEO.”
Surfer documents 7 plans, Frase documents 5 plans, each with price, billing period, and included features.
For Surfer and Frase, prices, limits, and product details are each based on the current official vendor page. Missing values stay marked as not published rather than being estimated.