Side-by-side published prices, limits and sources. Not a quality ranking. The vendor page remains authoritative.
When to pick which
FLUX: FLUX from Black Forest Labs includes image and video models. FLUX.2 generates and edits images using references; FLUX 3 is a preview model for video with synchronised sound. Text or image inputs produce clips of 5 to 20 seconds; continuation of existing video produces 5 to 15 seconds. FHD output uses an upsampler; the documentation specifies 1920 × 1088 pixels for 16:9. Entry: Free plan; first paid plan: FLUX.2 [klein] 4B. Ideogram: Ideogram is a generative media platform. Studio and purpose-built apps create and edit images with Ideogram 4.0 and 4.5; the homepage also lists one API for image and video models, plus MCP for agents. Entry: Free plan; first paid plan: Plus. The deciding factors are the actual workflow and the published plan and usage terms.
Differences at a glance
Free access: FLUX as Free plan; Ideogram as Free plan.
Paid entry in the catalog: FLUX FLUX.2 [klein] 4B; Ideogram Plus. Amounts are in the table and follow the price region.
FLUX: FLUX.2 for images, FLUX 3 Preview for video with synchronised audio
FLUX: FLUX.2 [klein] 4B under Apache 2.0; 9B has separate licensing
Ideogram: Studio and apps with Ideogram 4.0 and 4.5
Ideogram: 4.0: readable type, native transparency, open weights
FLUX vs Ideogram
Criterion
FLUX
Ideogram
Free access
Free plan
Free plan
Paid from
FLUX.2 [klein] 4B · $0.014Image
Plus · $20 / $15 / $180Month/year
Published plans by vendor
Each vendor separately. The same row does not mean the same plan. Prices follow the selected price region.
FLUX
FLUX.2 [klein] 4B · $0.014Image
FLUX.2 [klein] 9B · $0.015Image
FLUX.2 [pro] · $0.03Megapixels
FLUX.2 [flex] · 0.06 $ per megapixelMegapixels
FLUX.2 [max] · $0.07Megapixels
FLUX.2 [dev] · Not verified for this market;
FLUX 3 Video · $0.17second
Builder (model licence) · contact salescontract · Own infrastructure and running costs separate; not an API package
Platform (model licence) · contact salescontract · Own infrastructure and running costs separate; not an API package
Professional (model licence) · contact salescontract · Own infrastructure and running costs separate; not an API package
Synthetic Data (model licence) · contact salescontract
FLUX Video Upscale Precise · $0.07output megapixel-second
FLUX Video Upscale Creative · $0.10output megapixel-second
FLUX from Black Forest Labs includes image and video models. FLUX.2 generates and edits images using references; FLUX 3 is a preview model for video with synchronised sound. Text or image inputs produce clips of 5 to 20 seconds; continuation of existing video produces 5 to 15 seconds. FHD output uses an upsampler; the documentation specifies 1920 × 1088 pixels for 16:9.
For your own infrastructure, FLUX.2 [klein] 4B is available under Apache 2.0. Other open models have different licence conditions. The API and Playground charge by usage; self-hosting, commercial model licences and compute costs are separate. No fixed free API starter credit is specified on the current pricing and getting-started pages.
Ideogram is a generative media platform. Studio and purpose-built apps create and edit images with Ideogram 4.0 and 4.5; the homepage also lists one API for image and video models, plus MCP for agents.
The docs describe Ideogram 4.0 as the model for prompt fidelity, readable type, editing, and native transparency, including open weights. Ideogram calls 4.5 its edit model that keeps detail across multi-step edits. Plan tiers and credits are in the pricing overview.
Are FLUX and Ideogram listed in the same category?
FLUX is listed under the “Design & Image” category, Ideogram under “Design & Image.”
How many pricing tiers do FLUX and Ideogram offer?
FLUX documents 14 plans, Ideogram documents 5 plans, each with price, billing period, and included features.
Where do the price and product details for FLUX and Ideogram come from?
For FLUX and Ideogram, prices, limits, and product details are each based on the current official vendor page. Missing values stay marked as not published rather than being estimated.